About
Fidler Marketing is a 3rd generation food service sales agency driven by a culture of success, professionalism, training, investment, and accountability demonstrated by our performance over a span of nearly 50 years. Our professional staff, state-of-the-art facilities and continually updated technology consistently deliver sales and earnings expectations to our supplier partners and agency customers.
OUR VISION: "To be the preferred agency partner consistently delivering exacting business intelligence, objective achievement, and exceptional perception to our customers."
OUR MISSION: "To provide effective marketing of principal brands through systems and processes that facilitate earnings growth for not only our agency, but also that of our agency clients."
www.fidlermarketing.com
https://www.facebook.com/fidlermarketing
https://www.linkedin.com/company/fidler-marketing/
Capabilities / Specialties
The Fidler Marketing, Inc. team is comprised of over 250 years combined experience in the foodservice industry, comprised of tenured sales assocates along with the youth necessary to ensure long term stability and consistency of management. The Fidler Marketing, Inc. team collaborates with our manufacturer clients, distributor customers and hospitality partners to develop strategic and tactical plans to support the execution and achievement of our agency objectives. Each individual at Fidler Marketing contributes to the success of the agency and our collective approach helps to ensure that all levels of customer service, sales, and management work in unison toward the same goal in an environment that fosters teamwork, creativity, motivation and success.
Why foodservice?
My father, James Fidler, invested nearly 60 years in the foodservice industry, primarily in distribution, until his later years in the sales agency business. So we not only grew up in the industry, but also feel privileged to consider our co-workers as family and clients as dear friends.
Sales
Key Account Management
New Product Launch Campaigns
Channel Specialists
Profitability Analysis
Objective Accountability
Marketing
Customized Menu Development
Target Marketing
Customized Marketing Initiatives
Menu Analysis
Brand Management
Market Intelligence
Strategic Planning
Data Management & Analytics
Objective Planning, Implementation and Achievement
Intelligence Reporting
Our go to market platform rests on our ability to deliver results to our clients through a systematic approach to managing objectives. Our superlative sales and support staff, our passion for the industry and our commitment to our local community & economy are the cornerstones to our success.
James Fidler, Founder and Chairman Emeritus, loved the quote "what doesn't get measured doesn't get done". He also instilled the belief in our organization that every customer, regardless of size, tenure or scope, is critical to the success of the agency. The culture of success, commitment and respect that he created during his leadership still drives our agency today.
Principals
Total Staff